Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.
The app industry continues to grow, with a record 218 billion downloads and $143 billion in global consumer spend in 2020. Consumers last year also spent 3.5 trillion minutes using apps on Android devices alone. And in the U.S., app usage surged ahead of the time spent watching live TV. Currently, the average American watches 3.7 hours of live TV per day, but now spends four hours per day on their mobile devices.
Apps aren’t just a way to pass idle hours — they’re also a big business. In 2019, mobile-first companies had a combined $544 billion valuation, 6.5x higher than those without a mobile focus. In 2020, investors poured $73 billion in capital into mobile companies — a figure that’s up 27% year-over-year.
This Week in Apps offers a way to keep up with this fast-moving industry in one place with the latest from the world of apps, including news, updates, startup fundings, mergers and acquisitions, and suggestions about new apps and games to try, too.
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Image Credits: Andrew Harrer/Bloomberg via Getty Images
Following the judge’s ruling in the Epic-Apple antitrust lawsuit, Epic Games CEO Tim Sweeney asked Apple to reinstate Epic’s developer account. But as Epic said, it aims to appeal the court’s ruling, Apple informed the company that it won’t be reinstating Epic’s account until the appeals have been resolved. In effect, that means Fortnite may not return to iOS for years, if Epic is forced to wait for the appeal’s decision to be made final.
Sweeney made the request public by tweeting out a letter he sent to Apple making the request and the company’s response. The letter promises Apple that Fortnite would play by the rules — something that it didn’t do before, when it breached its contract with Apple by implementing its own payments to force the lawsuit. The letter also noted it had already disabled Epic payments server-side since it can’t update the app on users’ devices. And it said it paid Apple the $6 million in fees ordered by the court, which had been gained as a result of routing around Apple’s in-app purchases with its own system.
Image Credits: Tim Sweeney on Twitter (opens in a new window)
But what makes the letter interesting is that it’s not just Epic asking for re-entry. It’s daring Apple to follow the current court order.
The judge’s decision deemed Apple “not a monopoly,” which Apple then jubilantly celebrated, saying it’s something “we’ve known all along,” quoting the judge’s statement that Apple’s success was “not illegal.” However, the one part of the case where Epic won was where the judge declared Apple’s current in-app purchase (IAP) system anticompetitive. The court’s decision was that Apple would now have to accommodate developers by giving them the choice to include buttons or links to other places where users could pay for their in-app purchases outside the App Store, in addition to Apple’s IAP option.
Sweeney’s letter tells Apple Fortnite will play by the rules if Apple will. That is, if Apple follows the court’s guidelines to allow buttons and external links to other purchasing mechanisms, then Epic would resubmit the Fortnite app. In other words, Epic is ready to take advantage of the now legal option to route around Apple’s IAP system.
Apple, though, wasn’t having it. Apple’s legal team called Epic’s behavior in the past “duplicitous” when it breached its contract, and Apple saw no reason to reinstate the account until the court’s decision is made final. And of course, Sweeney tweeted that too, noting that appeals may take up to five years. (So bad news, Fortnite players.)
Apple’s decline may help to signal to other developers not to try to break its rules, but for Epic it sets the stage for the next battle — one where it’s not just daring Apple to let it back in based on the new terms, but one where it’s also daring Congress to act, too. After all, Epic’s position seems to be, if Apple can boot out a multibillion-dollar company that made amends for breaking rules it believed to be illegal, then what hope would smaller developers have to ever fight back against the tech giant? And once kicked out, there is no other path to iOS. This seems to try to position Apple as the monopolist that the court said it wasn’t — which is what the appeal is all about.
Apps to have a record Q3, with $34B in consumer spending
Image Credits: App Annie
A new forecast from (the recently busted) App Annie indicates the third quarter will be another good one for the app economy. Consumers worldwide will spend $34 billion on apps and games in Q3, a 20% year-over-year increase in spending. The jump indicates that the COVID-19 pandemic’s impact on consumer habits and behavior is having a lasting effect when it comes to how people are now using apps for entertainment, shopping, work and education. Consumer spending on iOS apps grew 15% year over year to $22 billion, and 15% year-over-year on Google Play, to reach around $12 billion. Most of this revenue is generated by gaming apps, which account for 66% of the spend across both app stores. In terms of non-gaming apps, iOS commands 76% of consumer spending
Downloads in Q3 will also grow by 10% year-over-year to reach a record high of 36 billion, driven by Google Play and particularly downloads in emerging markets like India and Brazil, and others.
Image Credits: ilia kukharev on Twitter (opens in a new window)
Image Credits: Google
Image Credits: Uber Eats
Image Credits: PayPal
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Image Credits: Telegram
Image Credits: Apple
Image Credits: Lightricks
💰 Facetune maker Lightricks raised $130 million in Series D funding, which included $100 million in primary and $30 million in secondary funding, and values the company at $1.8 billion. The new round was co-led by New York-based VC firm Insight Partners and Hanaco Venture Capital and will be put toward further product growth across its line of editing and creativity apps, as well as acquisitions.
💰 Digital bookkeeping app FloBiz raised $31 million in Series B funding led by Sequoia Capital India, Think Investments and its existing investors Elevation Capital and Beenext. The app has been downloaded more than 5 million times and has a heavier presence in regions like Maharashtra, Delhi NCR, Uttar Pradesh, Gujarat and Tamil Nadu.
💰 London-based grocery delivery app Jiffy raised $28 million in Series A funding led by family-owned investment company Heartland. The app has over 20,000 customers across six London-area delivery zones and promises fresh groceries in 15 minutes.
📈 Seattle fintech Remitly, available on web and mobile, priced its IPO at $43 per share, above the expected range of $38 to $42, valuing the business at $6.9 billion.
💰 Pakistan fintech TAG raised $12 million in funding from investors, including New York-based Liberty City Ventures and Canaan Partners, valuing the company at $100 million. Pakistan is the third-largest unbanked market with 100 million users without a bank account, which is driving demand for digital banking services.
💰 Livestream shopping app NTWRK raised $50 million from Goldman Sachs and luxury group Kering. NTWRK had previously raised a $10 million Series A, according to Crunchbase data.
Image Credits: Lounge
Lounge launched a remote work app into open beta which creates a more social environment for smaller, fully remote teams. The app introduces the concept of virtualized “desks” showing the time of day for that individual. It also offers “rooms” that can be organized by the company’s org chart or projects, or the rooms can be virtual representations of physical spaces — like a meeting room for gatherings or company cafeteria, where employees could hang out virtually. Desks and rooms can be locked and made private or they can be unlocked and open. Lounge also adopts features from consumer social apps like photo-sharing and drop-in audio for virtual “desk visits,” and displays employee’s participation in company-wide events, like steps or meditation challenges. Lounge is entering a public beta, which means you’ll have to request access for entry. (Read the details on TechCrunch)
Pokémon Unite (iOS and Android)
Image Credits: The Pokémon Company
The strategic battle game that first arrived on Nintendo Switch this summer has now arrived on mobile. Pokémon Unite offers the same free-to-start multiplayer online battle arena game, with the same maps and monsters as on the Switch. It also introduces Unite Squads for teaming up Trainers, who can create either their own squads or search for existing ones. With the mobile launch, the game supports cross-platform play, allowing users to continue their Switch game on their smartphone, and to play along with others regardless of which device is being used. Both Android and iOS are supported. Following its debut, Pokémon Unite reached the No. 1 spot in game downloads in over 62 Countries on Day 1 (September 21st, 2021) of its release on the iOS App Store, App Annie found. (Read the details on TechCrunch)
Image Credits: Amplosion
With iOS 15, there are a number of new and improved Safari extensions now available. But one worth checking out is Amplosion, created by Christian Selig, also the developer of popular Reddit client app Apollo. The extension allows you to easily redirect from Google AMP pages to their normal, non-AMP counterparts. If, however, you prefer the AMP versions of some websites, you can add them to an in-app Allowlist. The extension will show you how many pages it’s blocked via an in-app counter and home screen widgets. There’s even an Easter egg in the form of a digital dog named Lord Waffles that lives in the app who has his own widget too. The extension is also fully open source for transparency. The app is a $2.99 download on the App Store.
We have to agree, this is waaaay better than “bug fixes:”
Image Credits: John Gruber on Twitter (opens in a new window)
Yes, it is:
Image Credits: David Barnard on Twitter (opens in a new window)